Search Engine Marketing

5 Tips For Getting Started With Pay Per Click Advertising

Pay Per Click
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-Guest Post by Jason Lancaster of Spork Marketing- The elegance of the pay-per-click (PPC) advertising concept is striking. There aren’t many forms of advertisement that give you the ability to put your ad in front of exactly the right person at exactly the right time, and for that reason PPC advertising is very alluring to [...]

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Syndicated Article Marketing: the Future of SEO

Syndicated Article Marketing
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Ever heard of link building?  Have you heard that it’s one of the the most important (if not THE most important) element affecting your current rankings on Google, Yahoo and Bing?   You heard right. Have you heard of brand building, viral content and social media marketing?    Maybe.  It’s ok if you haven’t, these [...]

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Business Blogging for Success – Part1

Blog Home
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Is your Business Blogging?  You should be. Businesses should be blogging, it’s the best way to produce new content for their websites and allow them to target the audience associated with their business.   Businesses often feel that they don’t have the time or the content to build their business, and often don’t understand the importance [...]

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Social Media for Brand Management

Social Media
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How important is your online brand? It’s getting to be more important, and search engines are starting to place additional importance on the relevance of the content source.  Great content from well know brands is always going to rank well, so promoting your business through various mediums is going to be a big help in [...]

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Yahoo Testing Rich Ads in Search

Pay Per Click
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Yahoo Search Marketing recently announced that they are launching their Rich Ads in Search program with a few household names to test the integration of video and images into the Paid Search Results. They are calling this program Rich Ads in Search, and it allows an advertiser to place images, video and custom search boxes [...]

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