Is your Business Blogging?  You should be. Businesses should be blogging, it’s the best way to produce new content for their websites and allow them to target the audience associated with their business.   Businesses often feel that they don’t have the time or the content to build their business, and often don’t understand the importance of [...]

How important is your online brand? It’s getting to be more important, and search engines are starting to place additional importance on the relevance of the content source.  Great content from well know brands is always going to rank well, so promoting your business through various mediums is going to be a big help in your [...]

Yahoo Search Marketing recently announced that they are launching their Rich Ads in Search program with a few household names to test the integration of video and images into the Paid Search Results. They are calling this program Rich Ads in Search, and it allows an advertiser to place images, video and [...]

There are two ways to get your website ranked on the search engines: organically, and through paid search campaigns.  Which is better?  Each method has it’s own advantages, but the difference really is determined by your time horizon. Paid Search campaigns Pay-per-click) offer immediate gratification.  You simply bid for keywords and if you’re the highest bidder [...]