Managing your online reputation is essential in today’s social web, as your business reputation is essentially defined by what appears on Google, Yahoo and Bing. Hundreds of thousands of dollars are lost each day because of false, erroneous or misleading search engine results. Whether the negative listings are from a competitor, a disgruntled former employee, or a former client, the impact can be devastating to your online reputation, costing you potential new clients and referrals.
We know how important it is for your business to have a positive online reputation. Our reputation management programs are designed to help protect your business from negative press, respond to (and bury) bad reviews, and ensure that the search results are populated with a broad array of positive results for your name or your business.
Often someone posting a negative review on various websites does so because they are motivated not to inform others but to somehow benefit themselves. Most websites hosting reviews never verify the author of the review. Often attacks come directly from your competitors or someone with a grudge who could have possibly made up a fictitious story to prevent losing business to you. Other times a practice went out of their way to right a situation, the patient is now very happy yet the negative review remains.
There is a cure for all of these scenarios, our experts can help.
Reputation Repair & Ongoing Management
Our reputation management and social media marketing packages go hand in hand. Based on your individual situation, we tailor a course of action specific to your needs. Whether that involves repairing your reputation, removing erroneous reviews from the search results, or simply providing ongoing monitoring.
Using the power of the social web, HighPoint Search Marketing creates hundreds of social websites for your practice, each with the ability to create new, positive reviews about your business.
Using a combination of social media profiles, micro-sites, blogs, review sites and press releases, we not only are able to move negative information on websites to the 3rd or 4th page of the major search engines, we are able to help you increase the overall positive exposure for you and your business.