Pay Per Click
If you have been reading our blog you can easily see that we are not big fans of Pay Per Click advertising. We rarely write about PPC, and in general we don’t recommend it to our clients, other than to supplement a Search Engine Optimization campaign. It’s not that we don’t believe it has value [...]
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Pay Per Click
There are two ways to get your website ranked on the search engines: organically, and through paid search campaigns. Which is better? Each method has it’s own advantages, but the difference really is determined by your time horizon. Paid Search campaigns Pay-per-click) offer immediate gratification. You simply bid for keywords and if you’re the highest [...]
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